Blog   You’ve Got to be DEFT If You Want to Sponsor More In MLM


I had a great teacher who told me to looking everything up.

Make sure you know exactly what each word means,” he’d bellow.

Again and again.

I would kinda fluff it off as I had important things to do in college……like hang out at the coffee shop, Charm Cafe or frat house.

He stops me one day and tells me that a lot of the kids in the class had some decent skills but the near misses with key words made potentially great papers just average.

“It’s about communication, not being a pain is the ass Mark.   And you’re the worst offender.  Your perspective and process are wonderful.  The high C’s and low B’s your getting are criminal and if you don’t take the time to look things up now, get into that habit it’s going to cost you.  A lot more than a grade.

I remembered the look in his eye for some reason. For years.

Once I got serious about networking those eyes popped into my head again.


We gotta get folks trained and if we do a good job communicating, with precision, they’ll do better and everyone makes more money.

After all, despite what the lead peddlers, bottom feeders and con artist tell you here on the internet…’s not about sponsoring more people, it’s about getting more people sponsoring.

I mean really…..what they hell are people thinking when they talk about sponsoring 30,40 people in a month?

Sponsor More or Have More People Sponsoring?

You tell me… you really want to sponsor 40 people this month or have 25-30 people sponsoring 1-3 people?

And next month… want to sponsor another 40 or have the 25-30 who sponsored 1-3 do that again AND have the 25-75 new people sponsor 1 each?

Good grief……how have people been led so far off the path to success?

What did I get?   What did I get so I had more people sponsoring?


And that means not only knowing what to teach but how to communicate it effectively.

Whether your talking to a prospect or a teammate…..what lies in the balance is results.

So deft. Let’s define it first.

Deft: characterized by facility and skill.

Now here is the really cool part about networking or sales. Once you understand ‘deft’ you’ve got a HUGE edge on your competition and yourself.

This business is about skill, not talent. And you don’t need this BIG HUGE heart or a lot of persistence.

It’s a skill based business.. If we’re going to make money we need to learn a couple of skills.

The thing I love, love, love about home based businesses, particularly networking, is the networking skills we need to make a big difference income wise are easy ones. And we only need a couple, two or three, to get to $10,000 a month.

BUT…..if we are not DEFT, we are in for a lot of motivational speeches, self-help CDs …blah, lah, blah…so we’ll hang in there.

Shhhhh…….Here’s a little shortcut I discovered years ago and by basing all decisions on this DEFT Formula, things have gone really well.

The closer I adhere to it the less I work and the more I make.

Go figure.


D ~ Duplicate-able. We need to be certain that what we are doing can really be duplicated.

Duplication is really a by-product of education… in it’s simplest from.

What’s that?  Copy!

If a 10 year old can’t do it, don’t do it

Always a debate about what is and what isn’t until The Fabulous Davene coined the phrase, “If a 10 year old can’t do it, don’t do it.”

Live by this statement for 30 days.  Everybody says that once they commited to it their business grew.  hmmmmm

Do nothing that a 10 year old cannot not do. You’ll grow.

And, by the way, 10 year olds can make 3-ways.

You know how your kid calls and says, “Mrs. Jones invited me for dinner,” and hands here the phone?   Folks, that’s a 3-way where you kid is bringing the the closer!  And….guess what?  You did it too.

E ~ Effective I love the line in the movie City Slickers where Daniel Stern says, “yeah, we’re lost but we’re making great time.”

Make sure what you set in motion is effective. Too much time is put into being efficient. Don’t worry about how to be efficient until you are effective. Today I got my 10th or 11th ‘offer’ to keep my social networking stuff organized. Geez, give me a break.

Looks like a lot of work. Big market out there as folks begin to overwhelm themselves with more ‘stuff’ and gadgets.

Is what you are doing in networking effective? Are we finding actual reps? Why worry about efficiency if it’s not effective?

The question are you buying stuff, looking at stuff etc, to keep other stuff organized [being efficient] at keeping stuff the does not advance your business down the field? Constantly check to see if what you are doing works ~ effective ~ before worrying about being efficient with it.

Bottom line……don’t worry about ANYTHING except learning how to hear the word ‘yes’ better than 80% of the time to looking at your business.

No matter what you weaknesses are, and we all have them……if you’ve got lots of people looking with an open mind because you are talking to people EFFECTIVELY….those weaknesses will never surface.   On the other hand, not matter how EFFICIENT you are at social media, filing papers etc.,  if you’re not EFFECTIVE at talking to people, a simple network marketing skill, your weaknesses will show and failure will overcome you.

F ~ Fast Most people start part-time. Make sure what you are teaching is 3XFAST .

1. It can be done fast.
2. It can be done by new people fast
3. It can be copied fast

T ~ Teachable Like it or not, you’re gonna be a teacher if you are going to grow.

Let them copy you. Tell ’em, then Show ’em so they can see what to copy

People “Buying the leader before buying the vision’” right?

Well, that is you.

1. Teach it to people
2. Teach them to teach it to people
3. Teach them how to teach others to teach.

DEFT really is the definition of duplication in MLM and leads to more people sponsoring.

By putting out steps, 1 at a time, that a 10 year old can do….they will ‘copy’ it.

Duplication really is just a 4 syllable word for ‘copy’ when you get down to bedrock.

If others can’t learn it, they can’t teach it …..meaning it will not be copied…..or, in the fancy MLM jargon…. duplicate.

Try examining every single thing you do with the DEFT Formula as the criteria.

Everybody says it makes the decisions they need to make really easy, saving time and energy.

Be deft.

Love to know your thoughts…..down below

mark januszewski
World’s laziest Networker

Yo, how ’bout copying those who liked this and left comments? 🙂

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