I can remember sitting in trainings, going to events…and if I heard the word ‘synergy’ one more time I may have snapped.

It’s thrown around like the word love.

Do people really ‘love’ new floor wax?

Do they really ‘love’ their new phone, computer, car or MP3 player?

Of course not.  I get it’s just an expression, but the value of ‘synergy’ is so profound that it is a shame it is used out of context.

Cooperating, being part of a team…that is not synergy and without it, MLM is like pushing a ball up a hill with a rope.  Hard.  Way, way too hard.

Can people that cooperate do well?  Yup.

Will they attain the unattainable?


What, exactly is synergy?

Synergy, in general, may be defined as two or more agents working together to produce a result not obtainable by any of the agents independently.

Leaders are guilty as owners.

Leaders blather about synergy as much as owners.  Sounds great.  Never happens because they do not teach people how to create it.

Talking about it, out of context and never explaining, ever, exactly what to do creates more harm than good.


Using the word over and over with no effect undermines our ability to lead, it weakens belief and eventually, those ears go deaf and that yields to indifference.  Bye-bye.

What it is and Leaders dropping the ball…

Synergy, in general, may be defined as two or more agents working together to produce a result not obtainable by any of the agents independently.

Think about it…obtaining a result that was NOT obtainable.

Think that would make a happy downline?

Make them lots of money?

Making money for others is the way to sustained success.

And no one ever told you what it actually meant or, more importantly, how to get it.  Me either.  That is annoying and dumb.

I called ten people, leaders, in the last 2 days, folks I know.

All confessed to using it, and all of them eventually admitted 2 other pretty big things.

1. They could not really define it…

2. They never looked it up…

How to Create It

Most people have a goal statement or mission statement they wrote when they started.

Time has come off the clock and they are not much closer but they are showing up for things…chipping away.

Get a meeting with them.  If they don’t have a mission statement, help them put it together.

3 Simple Steps to Synergy

Step 1

OK, back to the meeting…so you’re meeting with them.  Here’s what you do…let’s call her Sally.

“Sally, this looks good, but in 10 hours a week, kinda unobtainable without synergy.  Do you know exactly what synergy is?”

They always say something like, ‘not exactly.’

Do NOT tell…show the definition.

Synergy, in general, may be defined as two or more agents working together to produce a result not obtainable by any of the agents independently.

“Sally, my goals are a reach, a big reach too.   I would like to create synergy with you and obtain our goals.”

Get agreement.

The biggest reason networkers do not get the job done is always the same…recruiting and sponsoring.

In this case, as with all cases, Sally is simply inconsistent, like all of us when results are poor.

Step 2 (use this vocabulary, exactly)

“We need to improve and that means we need feedback from one another.  So, would you agree to one simple ground rule: no one can make (his/her) point until they have restated the other persons point to their satisfaction.  Agreed?”

You’ll get 100% agreement.

“Would you be willing to look at solutions to growing our group that is BETTER THAN what we are currently doing?”

Always, the answer is yes…without fail.

Ask what you could do better on her behalf; embrace feedback.

Step 3

Map out a plan that puts Sally in a prospecting mode 80-90% of the time and execute it.

Commit to the 5 Accelerators and the most effective method used by someone in your company that you like, respect and is earning the kind of money you and Sally want.

Make sure to leverage the information and methods from The Influencer in the planning portion (Step 3)

In 20 years of blessing, I have never seen working the 5 Accelerators fail to produce this stunning effect…synergy…where 2 or more get in lockstep and they know what to do, how to do it and what to do.

It is really amazing what synergy will do in the hands of a leader who can define, empower, plan and implement.

I mean, really, doesn’t “two or more agents working together to produce a result not obtainable by any of the agents independently,sound pretty cool?

Wouldn’t you want to be a part of that?

Thoughts while shaving

Chelsea Lynn arrives here on Kauai, December 7th.  Dreams come true, the home will be multi-generational,  and having my dog Tommy is just an added bonus.

My daughter faced one setback after another but had declared if she couldn’t make it all happen by herself there was no point in coming.  I get that.

I know the pride she is feeling, overcoming a drop in tips of 20%, more money to move than she thought…a lot more to get her 2 dogs over here…the list goes on BUT the list is not the point, is it?

She has a burning desire and an amazing idea for a business here.  Proud Papa moment?  You betcha.

See, that is really the bigger dream for all of us as parents, yes?  That they will dream and do, win some, get knocked down some, but that they believe in themselves and want to accomplish something important for themselves is a win for parents.


Sore, some tendonitis, but I keep on trucking.  Just worked around the pain…down over 20 pounds, on target to hit April goal…will finish my ‘get ready’ run through on December 30th and will be in good enough shape to do P90X with them, stride for stride.  I was not ready when I started and knew I needed to go through it once in 120 days to get in shape to ‘go for it’ and ‘bring it’

Why am I writing about P90X?

I wanted to quit a couple times.  The beginning was very hard.  Just like new reps want to quit.

I did not like how far I had to go…just like new reps…but I kept going

This list of parallels could go on and on and, trust me, I am not bragging.  This workout humbles everyone, just like networking.

I am seeing, once again, the power of keeping a promise to myself, my family and my friends has more to do with achievement than anything.

Maybe we should ask new reps to ‘make a promise’ instead of a goal statement?

My point is, at a few breaking points over the last several weeks it was the promise that ended up being the tipping point.

Make promising part of your life and see what happens…once you decide to ‘keep’ them no matter what.

Apropos of nothing

1. Has anyone seen all these folks who sell courses about ‘how to make money online’ ever sell anything except ‘how to make money online’?  2. Love Kauai but Christmas without harsh cold seems odd.  Santa in shorts? 3. Does anyone trust banks anymore?  4. Fast food places like Taco Bell now paying people on a debit card instead of a paycheck…saves them money.   Poor employees must pay ATM Fees to get their money out.  Daughter made 4 taps on the card costing her, in ATM fees, about an hour’s wages.  5. See point 4…and tell me you don’t have anyone to talk to.

5 Updates from my mentors

1. A man is what he thinks about all day long. Emerson

We know it but we still think about crap, doom, and failure…as long as we keep thinking we ‘don’t watch that much TV’ and we’re ‘not online that much’.  Shut that all off for a week and notice what it feels like and where your mind wanders, then read this quote again.  A 17-day juice fast with no TV, inter-webbie-thing or phone changed everything.


2. An ounce of action is worth a ton of theory. Emerson

To comment on that would make Emerson’s point 🙂

3. Right before ‘The Bourne Identity’ came out, I hadn’t been offered a movie in a year. Matt Damon

A year.

Putting himself out there daily without a hit.

Most networkers, believe it or not, talk to 3 people and quit.

4. Things turn out best for the people who make the best of the way things turn out.
John Wooden

Very strange times we are in.  I cannot even begin to understand the microwave mentality of people ‘trying’ for a week or two…

Next stop are the ‘gurus’ who have ‘systems’  and create ‘traffic’.

Met a guy in eleven deals last week…crazy.  All it takes to make it with any company is deciding it is going to turn out well.

5. Nothing happens quite by chance. It’s a question of accretion of information and experience Jonas Salk (polio vaccine)

Knowledge will not apply itself and we get better when we learn and apply information and skills.  For some reason, people believe a couple thousand bucks and a couple of clicks and it will be lottery time.


mark januszewski

world’s laziest networker

About the Author

  • All I got to say is wow! I really like your blog and all of the value that it contains. I’m pretty much speechless and I most definitely have to share this!

  • When I seek out a question or a step that keeps me from moving forward you send out a connection, which leads back to my answer. The team of MKMMA members are helping one another to open pathways that are not available to one but only through the power we share together we find answers.

    I do believe in MKMMA!

    Thank you,


  • I agree with Anthony & Sherman.

    Today hubby and I watched a program on Hawaii. So EXCITING.
    Putting these steps into practice with our Team will pay the way.

    Thanks so much.
    Agape’ Darlene

  • Mark
    Sometimes I think you are sitting right across the table and talking directly to me. Thank you! these posts keep encouraging me that there is hope for me yet. I kept listening to the grurs who preach, you gotta be tough, you gotta be this or that instead of who God made and then learn some skills.

  • Hey Sherman

    thank you, high praise…..been to your blog, it rocks

    let’s do something together… to have you as a guest blogger

    keep telling it like it is… you always do

    mark j

  • Hi Louise

    thank you for your kind words

    we seem to think the same way

    we gotta be ourselves…..if it was good enough for Him….it is more than good enough 🙂

    mark j

  • wow……you get it!!

    Anthony, you’re growing and we’re honored to be witnesses to that ….thank you for joining, being a part of it and sharing your gifts

    mark j

  • Make a promise to yourself, then look in the mirror! Ouch, sometimes, sometimes it’s a good feeling. May not be a master yet, but when I look in the mirror not only do I see what has to be the most important person in my life, I not only see what I didn’t do today, I also see the face looking back at me smiling because I know I am connected with the best mentors in the world who are making me stronger. What I also see is Mark and Davene looking back at me saying, “Are you kidding me Nancy” You know your a winner so get off your butt and get going.. Need to get their pictures to put in my mirror!

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